"Does that mean that FOXSports, AmericanIdol and News Corp.’s entire portfolio of sites only generated $20M?"

sunscreen dabbing?
Originally uploaded by benbarren.

The MySpace-ization of professionally produced content aint going away, and the next target in the headlights is advertising (heck doritos are using $12 consumer generated quote unquote jumpcut tvcs.. which i just riffed on for b+t... the next stage of the internet is brand building, and the economics dont work to produce targeted pro-TVC's for each long tail producer... u need to outsource to the consumer... but dont expect the world to change overnight other than competition gimmicks)

Also, can anyone tell me why/how cisco is buying enterprise web2 software co's like 5across ? Wow, didnt pick that. With Jerry Maguire mission statements and all which Yoick mentions.. suddenly social media is in the loop.. And with all the latest Fox Interactive numbers, Internet Stock Blog is breaking down possible FIM quarterly revenues :

IGN Entertainment @ $25M
MySpace @ $60M
Google @ $20M
Rest @ 20M
TOTAL: $125M

"Does that mean that FOXSports, AmericanIdol and News Corp.’s entire portfolio of sites only generated $20M?" Anyway, I've gotta get over to Rye, havent had any caffeine yet and its past lunchtime...