Thursday, January 25, 2007

With Interactive 108" HD-Plasma's can a 48" Newspaper Help You.


Web2.0 - extended mindcloudmap
Originally uploaded by kosmar.
I'd think alot of newspapers are facing similar challenges as LaTimes.com; Only way is up with proactivity and give the tools of creation to the audience. Blog comments isn't enough. The age-old debate : Focus on channel of content or location, or both :) Obviously local's a much better bet in my world, as category killers are exactly that.

LaTimes.com : "A philosophical clash between the website's top two employees -- general manager Rob Barrett and senior editor Joel Sappell -- also "hampered the site's ability to grow," the report stated. Barrett wanted the site to focus on "hyper-local" reports, to deliver Southern California readers information about their communities. Sappell argued for building "communities of affinity" rather than geography, and focused on multimedia presentations to showcase Times projects, the committee said."