Sunday, December 10, 2006

"But toss out those old obstacles to creativity and, lo and behold, people begin to crave a new set of filters.."


F275 GTB
Originally uploaded by benbarren.
Not sure what the temperature here today is but around two macs it's close to 40C !!! I've got powerpoint booted up and it feels like when I was at uni and had exams and assignments due ! Lots of Collins Street like pitches on "this space" and "the strategy" and most importantly "the numbers". Don't think I don't love it. (although discussions here are less technical/mile-deep)

Mainstream media in this case NYT, continue to quantify, balance, argue, debate the value of user generated content (past the $2b of acquisitions by fox and goog - great podcast of STIRR by Cam : Who needed to be there when we have Elvis, Australia's own Scoble) :

NYT : "What these two highly strategic companies spent more than $2 billion on is a couple of empty vessels: brand-named, centralized repositories for whatever their members decide to contribute.. It’s often inept, but every so often it’s inspired, or at least worth a mouse click.. But toss out those old obstacles to creativity and, lo and behold, people begin to crave a new set of filters.. There’s deadpan video vérité, raw club recordings, “gotcha” moments (like Michael Richards’s stand-up meltdown) and wiseguy edits, along with considerably more polished productions. And users generate all sorts of recombinant art: parodies, alternate video clips, mash-ups, juxtapositions.. IN the tsunami of self-expression, audiences have been forced to take on a much bigger job: sifting through the new stuff.. Those geeks make life easier for the media moguls who bought into user-generated content this year. Selection, a time-consuming job, has been outsourced. What’s growing is the plentitude not just of user-generated content, but also of user-filtered content... The entertainment business is already nostalgic for the days when it made and relied on big stars; parts of the public miss a sense of cultural unity that may never return. Instead both have to face the irrevocable fact of the Internet: There’s always another choice."

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