MSN Search Down Year on Year. Paris Upgrades Cars
Paris recently lost her Bentley Continental GT in a Vegas poker game (she would be a good reverse psychology bluffer) Im sure she only lost so she can upgrade to the convertible Continental. But her "daily drive" is now the McClaren SLR with the scissor doors which are knocking her now out of date black Ferrari 360 Spider. Message to Paris : Stick to new model cars; 360 Spiders are so 2004/5.
Similarly Internet Outsider goes thru some of the 'domestic' troubles with MSN.com - Whose my first tip would be get some soul, funk, sex and angst. MSN properties used to be sterile when I worked there, now they are a decade of usage later beyond plutonic and bad robotic : "Search revenue actually declined y/y. Microsoft blames this on the transition to adCenter, but shrinking revenue in a market growing this fast is a terrible sign. All else being equal, shifting to adCenter modestly increases revenue-per-click because MSN goes from booking net revenue to gross revenue. This illustrates just how much revenue is being lost due to lower keyword prices on adCenter than Yahoo."
Similarly Internet Outsider goes thru some of the 'domestic' troubles with MSN.com - Whose my first tip would be get some soul, funk, sex and angst. MSN properties used to be sterile when I worked there, now they are a decade of usage later beyond plutonic and bad robotic : "Search revenue actually declined y/y. Microsoft blames this on the transition to adCenter, but shrinking revenue in a market growing this fast is a terrible sign. All else being equal, shifting to adCenter modestly increases revenue-per-click because MSN goes from booking net revenue to gross revenue. This illustrates just how much revenue is being lost due to lower keyword prices on adCenter than Yahoo."
posted by redbarren at 11:31 AM
<< Home