Avril Lavigne is Digging Structured Blogging

i am avril
Originally uploaded by benbarren.

One of my favourite topics at moment is the artistic and commercial application of structured blogging. Like OPML, I've finally "got" the whole hReviews, Microformats, plug-ins type thing. So as we push some of these technologies internally, I'm always interested in a discussion b/w the 2.0 Mac Daddy and Marc Canter who has this soundbite explaining it as "a button next to a piece of content (albeit blog post, event, review, whatever) that ‘wants’ to get sent to a blog tool - or some next generation ’structured blogging editor - like Edgeio, Comet, etc. The service makes it easy for someone to specify WHICH tool the content gets sent to. This will be PERFECT to connect Yahoo and AOL’s content - to all the rest of our content and let folks flow into Wordpress, etc. instead of (sic!) Y! 360’s tool or AOL Journals. These BLOG THIS buttons really are associated with CONTENT and the goal of routing content - from it’s source to a tool (of choice or preference)" The discussion started from Ray Ozzie's ClipBoard idea.