Regional Inbound Link Authority Up the Duff

up da duff
Originally uploaded by benbarren.

A Venture Forth identifies a problem I've been encountering, except for me its at a country level not global. Chopper Diplomatic MBA's solve this : Australia has some "A to C" List bloggers who have lots of inbound links from non Aussie "A to C" list bloggers. Meanwhile Aussie blogs linked to by other Aussie bloggers, have less inbound links in an absolutist sense than the above-mentioned (aussie "A to C" list), but they have more links from other (non global) Aussie bloggers. Alot of (local) Aussie blogs dont have a high amount of inbound links to start with due to 20x per capita net audience shrinkage, but do have a large number of comments per post : The Conversational Index rears its head. As well as the simple measurement of pageviews/unique users through a realtime intelligence tool. A Venture Forth : "The problem is that Technorati’s algorithm for measuring authority is too simple–they look only at inbound links (the more links, the more “authoritative” a blog is). Just because a blog has many inbound links doesn’t mean it necessarily has significant influence or control over others. That said, it isn’t immediately obvious how to do a better job? What additional factors should be considered? Can these factors be evaluated consistently? Will the process of evaluation scale to cover the entire internet?" The same problem applies to all the international regions that account for 39% of Google's revenue in 2005, up from 34% in 2004. Happy to take this one offline with mathematicians.