8m Ipod Video Downloads + Nothing on Cinema
Cant wait for simultaneous Ipod Video, Movie and DVD releases. It will just take a few wins by Cuban, as per the Lost/Desperate Housewive Download success, for the major studios to say simultaneous release of movie product was their idea. Excerpts from Blog Maverick : "Our job at Landmark is to go out and find those movies and to make the experience of watching those movies as unique and enjoyable as possible. It can be the decor of the theater. It might be offering adult beverages before, during and after the film. It may be offering the a DVD selection of the movies director so you dont have to scour the aisles of a huge retailer looking for a title they may not have. It may be offering the soundtrack of the movie, or the book the movie was based on. And starting with Bubble, it will include selling the DVD of the movie you just saw. Also starting with Bubble will be the rollout of Digital Cinema. Every single play of Bubble in our theaters will be digitally projected. We are using a mix of Sony 4k and TI based 2k projectors. We want our customers to have the best possible viewing experience with every single showing of this and future movies. No scratches, no pops, no fades, no problems with the presentation whether you see it the first day of release or the last showing 6 months later..."
"Just think, all those millions of people that were outside the reach of even King Kong first run theaters could run to the store and buy the movie they have been hearing so much about. While its still exciting and fresh to them. Think maybe they could sell more DVDs that way ? You could even get paid for it. A pct of DVD sales in towns where the movie isnt even playing.. You earned it. Or are you going to make this a religous war and adamantly oppose any day and date release of movies ? And lets take a look at kids movies. If you have DVDs sitting behind the counter, staring at the little kids , all with big smiles as they come out of the theater after just having seen Ice Age Benji, Shrek, or any number of kids movies. How many kids are going to let their parents walk out of the theater without pitching a fit if they dont have the DVD of the movie they just saw to watch at home ? And to be nice, you can give them a 5 dollar discount from retail for having seen the movie. Lets see, you made 5 bucks on the popcorn and soda, but you stand to make 15 on the DVD.. Isnt that more than your gross margins on the concessions and box office combined ?"
"Just think, all those millions of people that were outside the reach of even King Kong first run theaters could run to the store and buy the movie they have been hearing so much about. While its still exciting and fresh to them. Think maybe they could sell more DVDs that way ? You could even get paid for it. A pct of DVD sales in towns where the movie isnt even playing.. You earned it. Or are you going to make this a religous war and adamantly oppose any day and date release of movies ? And lets take a look at kids movies. If you have DVDs sitting behind the counter, staring at the little kids , all with big smiles as they come out of the theater after just having seen Ice Age Benji, Shrek, or any number of kids movies. How many kids are going to let their parents walk out of the theater without pitching a fit if they dont have the DVD of the movie they just saw to watch at home ? And to be nice, you can give them a 5 dollar discount from retail for having seen the movie. Lets see, you made 5 bucks on the popcorn and soda, but you stand to make 15 on the DVD.. Isnt that more than your gross margins on the concessions and box office combined ?"
posted by redbarren at 8:25 PM
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